As we are currently in between fundraising campaigns, whist we work tirelessly on creating our debut show, I thought I would take this time to draw your attention to our Go Fund Me page. As you may have noticed under the Donate tab on our blog you can find the link to a Go Fund Me page set up in order to raise further funds for our company. When it came to deciding how much money we intended to raise towards our production, it soon became clear that we would in fact need a substantial amount to fund the set and prop heavy show we aimed to create. I had, as previously discussed, intended to run the events relating to our company of ‘Guess the amount of Sherbet Lemons in the Jar’ and ‘Guess the name of the Bear’ with the aim of promoting our brand through our fundraising. However, in discussion and practice of the former of these events, we realised that our target audience was widely reduced due to access only to the university campus and our friends and peers on a personal level. Therefore, by setting up a Go Fund Me page we allowed our friends and family not local to Lincoln, as well as anyone who may encounter our company online, to donate if they wished. This also helped our marketing as we were able to promote our brand to a wider audience through our fundraising techniques.
(Go Fund Me, 2018)
E.R.
Go Fund Me (2018) Sherbet Lemon Theatre [image].
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